Tipalti Opens New Headquarters in Palo Alto
To Accelerate Growth, Company Taps Rob Israch as New CMO
PALO ALTO, Calif.– Tipalti, provider of the leading global payments management automation platform, has relocated its headquarters to the Bay Area with the opening of its new Palo Alto, CA office, more than quadrupling its previous office size to accommodate expected company growth. Prior to this move, Tipalti’s headquarters was located in Agoura Hills, CA in the San Fernando Valley area where a regional office will remain. Tipalti’s R&D and product management functions will also continue to operate out of its current office in Israel.
“With nearly 20 years of marketing expertise helping to scale iconic companies like NetSuite, Rob brings enormous insight and leadership to our team that will be invaluable in growing our company.”
Based in downtown Palo Alto, the new headquarters will further increase the appeal of Tipalti among leading talent and places it squarely in the region where many of its current and future clients reside. The new space is designed to accommodate the expected team growth.
Tipalti also announced that it has appointed Rob Israch as its new Chief Marketing Officer to help lead the future marketing efforts of the company going forward, as it prepares for significant revenue growth. As CMO, Israch brings an extensive marketing background across a range of industries, a deep expertise in using modern digital marketing techniques and a science-based approach to running a marketing organization to Tipalti. Prior to joining the company, Israch served as Vice President, Global Marketing Programs at NetSuite where he led NetSuite’s branding, demand generation and international marketing efforts over the past eight years, helping to guide the company through 10X+ revenue growth, from privately held through IPO to cloud ERP market leader. Previously, Israch held a variety of marketing management roles at Intuit and GE.
Tipalti announced last month that it closed a $13 million round of funding.
“As we expand our reach to new customers across the Network Economy, build out our team and prepare for our next phase of significant business growth, the management of our new Bay Area headquarters is vital to our continued success,” said Chen Amit, CEO of Tipalti. “With nearly 20 years of marketing expertise helping to scale iconic companies like NetSuite, Rob brings enormous insight and leadership to our team that will be invaluable in growing our company.”
Tipalti currently serves more than 250,000 payees globally and processes over $1 billion annually. Customers include Chartboost, TouchofModern, PulsePoint, Disqus, Matomy, A4D, MUNDOmedia, Perion Codefuel, ClickDealer, Infolinks, and Tapjoy.