Centerfield Media Builds Financial Efficiencies

When we started looking at providers, we had about a 20-day close. Now, [with Tipalti], we’re down to an eight-day business close.

Alex Horton

Controller, Centerfield Media

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Centerfield Media Overview

Industry

AdTech

Company Size

1000+

Current ERP

Sage

Region

United States

Tipalti Products Used

AP Automation

Challenge

Managing accounts payable across multiple countries led to inefficiencies and the need for additional staff.

Solution

Centerfield Media implemented Tipalti Accounts Payable to automate payments processes and integrate seamlessly with ERP, Sage Intacct.

Results

Centerfield Media eliminated 20 weeks of AP work per year and saved 12 days on their accounting monthly close process with Tipalti Accounts Payable.

The Challenge

Inefficient Accounts Payable Processes Across Global Operations

Centerfield Media, a marketing and sales technology company, experienced rapid growth through acquisitions, expanding its operations to 28 countries. Managing accounts payable (AP) across these diverse regions became increasingly complex, leading to inefficiencies and the potential need for additional staff. The existing AP system processed invoices but lacked payment capabilities, necessitating a more comprehensive solution.

When we acquired Savings.com in 2020, we onboarded their UK operations. [At that point], we’re making payments across Jamaica, US, the UK, and the EU. That’s when we started looking for a partner that can handle all of the AP processing and all the payments, and then also integrate directly into Intacct.

Alex Horton

Controller, Centerfield Media

The Solution

Full AP Automation With Tipalti Accounts Payable

To address these challenges, Centerfield Media implemented Tipalti’s AP automation solution, which seamlessly integrated with its existing ERP system, Sage Intacct. This integration enabled the company to automate the entire AP process, from invoice processing to payments, eliminating manual tasks and reducing the risk of errors. Additionally, Tipalti Accounts Payable facilitated the efficient onboarding of newly acquired companies without the need for additional AP staff.

With Tipalti, we don’t have to break out, ‘These are our check payments. These are ACHs, these are PayPal, these are wired.’ Tipalti takes care of it all so we can process it as one batch.

Alex Horton

Controller, Centerfield Media

The Result

Significant Time Savings and Operational Efficiency

By implementing Tipalti Accounts Payable, Centerfield Media eliminated 20 weeks of AP work per year and reduced their monthly accounting close process by 12 days. This streamlined AP workflow allowed a single AP specialist to manage the entire company’s accounts payable operations across 28 countries, supporting the company’s growth without needing additional hires. These efficiencies enabled Centerfield Media’s finance team to focus on more strategic activities that add value to the organization.