Case Study

Tapjoy Automates Developer Payouts With Tipalti Mass Payments

Workload has decreased by over 50% while offering many new payment methods. Tipalti’s reconciliation, tax and regulatory compliance capabilities have elevated our capabilities as a network.

Richmond Ang

Assistant Controller, Tapjoy

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Tapjoy Overview

Industry

AdTech

Company Size

100 – 1000

Current ERP

Netsuite

Region

United States, Global

Tipalti Products Used

Mass Payments

Challenge

Manual payment processes were inefficient and unable to scale with Tapjoy’s growing global developer network.

Solution

Tapjoy implemented Tipalti Mass Payments to automate developer payouts, offering multiple payment methods and enhancing compliance.

Results

Tapjoy decreased payment management workload by over 50% and improved developer satisfaction with timely, diverse payment options.

The Solution

Automated Developer Payouts With Tipalti Mass Payments

To address these challenges, Tapjoy implemented Tipalti Mass Payments. Tipalti enabled the company to automate developer payouts and offer a wider array of payment methods, including ACH, eCheck, wire transfer, and PayPal. On the backend, features such as payment reconciliation, payee portals and communications, and tax and regulatory compliance elevated Tapjoy’s processes to the highest industry standards.

A crucial component of Tapjoy’s mobile performance-based advertising platform is managing timely and accurate payments to our app developers and publishing partners every month, across approximately 40 countries, and all in local currency.

Richmond Ang

Assistant Controller, Tapjoy

The Result

Improved Efficiency and Developer Satisfaction

By automating developer payouts with Tipalti, Tapjoy decreased its payment management workload by over 50 percent. Plus, the company\'s ability to offer a wider array of payment methods has endeared it to its developer partners, building greater loyalty and satisfaction.

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