Tapjoy Overview
Industry
AdTech
Company Size
100 – 1000
Current ERP
Netsuite
Region
United States, Global
Tipalti Products Used
Mass Payments
Challenge
Manual payment processes were inefficient and unable to scale with Tapjoy’s growing global developer network.
Solution
Tapjoy implemented Tipalti Mass Payments to automate developer payouts, offering multiple payment methods and enhancing compliance.
Results
Tapjoy decreased payment management workload by over 50% and improved developer satisfaction with timely, diverse payment options.
The Solution
Automated Developer Payouts With Tipalti Mass Payments
To address these challenges, Tapjoy implemented Tipalti Mass Payments. Tipalti enabled the company to automate developer payouts and offer a wider array of payment methods, including ACH, eCheck, wire transfer, and PayPal. On the backend, features such as payment reconciliation, payee portals and communications, and tax and regulatory compliance elevated Tapjoy’s processes to the highest industry standards.
A crucial component of Tapjoy’s mobile performance-based advertising platform is managing timely and accurate payments to our app developers and publishing partners every month, across approximately 40 countries, and all in local currency.
Richmond Ang
Assistant Controller, Tapjoy
The Result
Improved Efficiency and Developer Satisfaction
By automating developer payouts with Tipalti, Tapjoy decreased its payment management workload by over 50 percent. Plus, the company\'s ability to offer a wider array of payment methods has endeared it to its developer partners, building greater loyalty and satisfaction.
Workload has decreased by over 50% while offering many new payment methods. Tipalti’s reconciliation, tax and regulatory compliance capabilities have elevated our capabilities as a network.
Richmond Ang
Assistant Controller, Tapjoy
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