Case Study

Vydia Transformed Complex Royalty Payouts Into a Seamless & Highly Efficient Process with Tipalti’s Finance Automation Solutions

[Tipalti’s] support, both in person as well as self-service, has been great for us. The team has been proactive in ensuring settings are up to date and are quick to reply when issues arise, both of which help us avoid problems during critical operations.

Purvi Shah

Global Royalties, Vydia

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Vydia Overview

Industry

Music royalties

Company Size

Sub 100

Region

United States

Tipalti Products Used

Accounts Payable, Mass Payments, Procurement

Challenge

Vydia faced operational complexity when paying large monthly royalties and advances, and needed a streamlined system to lighten manual workflows and promote scalability.

Solution

Tipalti’s mass payment and accounts payable platform centralized Vydia’s payout processes, automated file uploads, and integrated seamlessly for accurate and timely royalty disbursements with real-time visibility.

Results

Vydia now deploys consistent monthly royalty payouts, automates reporting, and fosters stronger artist relationships, which have fueled continuing business expansion and advanced deals.

The Challenge

Managing Large-Scale Royalty Payouts and Complex Finance Operations

Vydia, a cloud-based platform that helps artists, labels, agencies, and others distribute, promote, and manage content, was supporting a growing roster of labels and artists. However, this increase brought with it the challenge of managing complex, high-volume royalty payouts. Each new label deal often introduced multiple payees, significantly increasing the number of transactions processed each month. This complexity peaked mid-month, when royalty payouts were disbursed.

The finance team faced mounting pressure to ensure timely and accurate disbursements across various entities. Legacy workflows, reliant on manual batch file uploads, were inefficient and heavily time-consuming, particularly for intricate payments tied to advances for top-performing artists. These inefficiencies not only risked delays but also added significant stress during critical payout cycles. As Vydia’s operations scaled, it became clear that a more robust, automated solution was essential to meet the demands of its growing business.

[Payday was] a fraught day…many aspects of the payout cycle needed to be manually aligned. With Tipalti, much of that is now embedded into the platform.

Purvi Shah

Global Royalties, Vydia

The Solution

Streamlined Royalty Payouts and AP Processes with Tipalti

Tipalti provided Vydia with a centralized platform that simplified royalties and advanced disbursements while enhancing transparency and control. By consolidating payee data and automating file uploads, Vydia now manages all payments—whether monthly royalties or separate advance contracts—within a unified system. This integration allowed the finance team to oversee disbursements in real time, which significantly reduced processing times and ensured accurate reporting.

The platform’s accounts payable and procurement tools also resolved prior challenges of invoice tracking. This streamlined process ensured invoices were matched to POs efficiently and eliminated ambiguity for the finance team. Additionally, Tipalti’s system tracked international payments by tax type and income classification, providing increased visibility into global transactions. This automation enabled Vydia to manage growing complexities, including onboarding new labels and their artists.

Payments are already seamlessly integrated with [Tipalti] on our backend, so that’s great. Now, with the Procurement system in place, our Label Services team can rely on the same kind of ease when it comes to managing projects on behalf of clients. They create a PO by project and the approvals are in place before the invoice even comes in.

Purvi Shah

Global Royalties, Vydia

The Result

Reliable Disbursements and Enhanced Reporting

With Tipalti, Vydia now executes reliable monthly royalty payouts and large-scale advances through a centralized payments process. By automating manual workflows, the team can focus on strategic decisions, such as tailoring cash advances to meet client needs, while ensuring timely payouts to hundreds of global artists and labels.

Enhanced reporting and cohesive data across payment types have elevated Vydia’s operational efficiency. Accurate, real-time visibility into transactions allows the team to better track and manage payments, fostering trust with its growing network. This trust has driven a higher uptake of advances and has reinforced long-term relationships.

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