Case Study

Aragon Advertising Automates Global Payouts With Tipalti Mass Payments

Tipalti adds up to 20 days a month saved in overall work across the team of 20.

Jake Sheppard

Chief Product Officer, Aragon Advertising

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Aragon Advertising Overview

Industry

Affiliates and influencer networks

Company Size

Sub 100

Current ERP

Quickbooks

Region

United States, Global

Tipalti Products Used

Mass Payments

Challenge

Manual payment processes were time-consuming, leading to inefficiencies and payment errors, including overpayments and missed payments.

Solution

Aragon Advertising integrated Tipalti Mass payments with Everflow to automate global payouts and performance marketing in a unified workflow.

Results

Aragon Advertising reduced its workload across a team of 20, eliminating 20 days a month previously spent on payments operations while eliminating the need to hire additional headcount.

The Challenge

Manual Payment Processes Causing Inefficiencies

Aragon Advertising, based in New York, is a leading pay-per-call network specializing in generating quality leads. The company faced challenges with manual payment processes, relying on banks for transfers, which couldn’t send wires to all locations. This led to inefficiencies, including overpayments, missed payments, and strained relationships with publishers. The excessive manual workload became more apparent during the global pandemic, highlighting the need for automation.

I worked with vendors from Pakistan, and I couldn’t pay them because our bank can’t transfer money there, and they didn’t use PayPal. That drove us to automate payments, so we wouldn’t continue to run into those same challenges.

Jake Sheppard

Chief Product Officer, Aragon Advertising

The Solution

Automating Payouts with Tipalti Mass Payments

Aragon Advertising integrated Tipalti with Everflow, a partner marketing platform, to address these challenges. With Tipalti Mass Payments, Aragon Advertising automated its global payment operations, allowing for efficient management of its payout processes. Additionally, Tipalti’s supplier management and self-service payment method choices streamlined the publisher onboarding process, reducing manual intervention and errors.

These publishers know Tipalti is our payments platform. We’re happy that we have great brands like Tipalti and Everflow associated with our product.

Jake Sheppard

Chief Product Officer, Aragon Advertising

The Result

Significant Time Savings and Operational Efficiency

By integrating with Everflow and implementing Tipalti Mass Payments, Aragon Advertising saved 20 days per month in payments execution. This efficiency gain eliminated the need to hire additional headcount by effectively providing the productivity of four extra people. Tipalti’s mass payments solution improved payment accuracy, ensuring publishers worldwide received their payouts on time.

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