How the Adtech Industry Scales Publisher Payments
With Tipalti, it takes 3 minutes to complete a payment run.
Jason Wechsler
VP Revenue Accounting and Finance Automation at Pubmatic
Paying publishers would take a week just to initiate and track payments, as well as send checks or PayPal. Now we’re able to do all this in one‐fifth the time.
Jeff Magliola
VP of Operations at Content.ad
Publishers login into a self-service secure web portal
- Publishers provide identity, payment details, and tax information (e.g. W8, W9, VAT).
- Tipalti verifies payment details using over 26,000 rules.
- The portal provides updates on payment status and allows for self-service changes.
Your tracking systems determine payments
- Based on your performance data, you can create a payfile or trigger payments from our API.
- Tipalti AI routes payment requests to your approvers.
Payments are scheduled and sent
- Once approved, Tipalti makes sure funds exist and pays in the publisher’s chosen payment method (e.g. ACH, wire transfer, PayPal, etc.).
- No more logging into individual banking portals or reconciling payments from across multiple accounts.
- Tipalti sends the payments out through the proper banking channels.
- Tipalti alerts payees of payment status and reports any issues to them if funds don’t land.
- Payments and transaction fees are fully reported for reconciliation in real time.
Select the right capabilities for your needs
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