MCN Management Platform Integration Streamlines the Entire Creator Payments Workflow

Paladin, which powers more than 30 multi-channel networks (MCNs) and media companies, has integrated Tipalti’s technology into its platform to help participating networks streamline their payment processes and offer a more creator-friendly payments experience.

Payments automation for both networks and creators

  • Two-way, real-time sync of Paladin Software and Tipalti performance and payment data
  • Automated white-labeled creator notifications regarding payment status and exceptions
  • Flexible payment methods including: ACH, PayPal, global/international ACH, wire transfer, debit card, paper check, and payments in local currency
  • KPMG-prescribed IRS tax form collection and validation (W-9, W-8, etc.) and VAT ID including EOY reporting with 1099 and 1042-S data
  • Tipalti’s built-in risk & fraud analysis includes international do-not-pay blacklists, such as OFAC and other sanctions lists.

Every MCN needs to be able to foster a global talent base and creators’ satisfaction with the payment experience is key to winning and retaining the very best. For MCNs looking for a competitive advantage that scales easily and enhances creator satisfaction, Tipalti’s unique partnership with Paladin offers a one-stop shop for streamlining the entire payment lifecycle.

Tipalti built into Paladin’s unique MCN management platform dramatically improves the workflow and increasing productivity for multichannel networks. Everything from preparing, delivering, and tracking payments quickly and accurately, mission-critical endeavor, is simplified while employing best practices for creator payments.

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    "Our creators are our number one priority. Paying them accurately and on time is crucial, so our team used to spend several days preparing monthly payments. Now with Paladin and Tipalti's integrated payments system, we can pay tens of thousands of partners with just a few clicks and deliver a much better creator experience."

Seamless Creator Payments

Paladin creator revenue data is used to make mass payments from Tipalti. Final payment approval and execution occurs within Tipalti’s Payer Dashboard where every transaction is logged and detailed. Tipalti returns payment results (unpaid, pending, paid, and failed transactions) to Paladin’s dashboards in real-time so that details are fully viewable and immediately reconciled. This integrated payment history provides complete insight to identify payment issues at a glance.

White-Labeled Creator Onboarding and Self-Service Portal

Automate creator onboarding and management. An embeddable iframe, or stand-alone web portal, is fully branded to create a white-labeled experience for your creators. Here, creators are able to provide accurate contact, payment, and tax form information. All payment information provided is then verified using Tipalti’s 26,000+ global payment rule database to eliminate payment errors. In exchange, partners gain the freedom to choose their most optimal payment method, period, and currency. In addition, they access on-demand payment status and full payment history.

Branded, Automated Communications

Creator payment status notifications are completely automated using branded, white-labeled email templates. If there’s a problem with a payment, these emails proactively prescribe corrections for the creator to take action, whether it be to update their banking details or get further assistance, communication is high touch without the manual cost.

Global Payment Coverage

Creator payments with Tipalti deliver extensive global coverage in over 190 countries and 120 local currencies. From PayPal to local bank transfers (Global ACH) and wire transfers, we’ve got your global payment needs covered. If your network is looking to scale and expand into a growing global ecosystem, no other payment platform comes close to Tipalti’s reach and reliability.

Built-In Tax Form Submission

Collecting W-9 and W-8 series tax forms from creator partners shouldn’t be an end-of-year rush. Tipalti’s creator portal digitally collects this data while validating tax identification numbers (TIN), Social Security numbers, and Employer Identification numbers. Tipalti also generates tax reports (including withholding data) which can be used to produce 1099 and 1042-S forms for your partners.

Out-of-the-Box Compliance

In an all-digital economy, the risk for paying bad actors and illegal entities is extremely high. Once you pay them, you never get your money back. Every payment from Tipalti is checked against databases such as the U.S. Treasury’s OFAC SDN as well as similar databases around the world. In addition, Tipalti’s powerful Detect risk module proactively detects questionable payees who may be attempting to cheat the network and automatically hold payments to potential fraudsters.